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ANNA MERZLYAKOVA
PR manager/Project manager/Journalist
Education
2009 - Moscow State University (Journalism)
2008 - Örebro University (Gender Studies)
2016 - Higher School of Economics (Marketing) Sertificate (Russian)
Experience
2014 - present
Sportmaster (Sports goods retailer) - PR & project manager
2010 - 2013
Eksmo (Publishing house) - PR manager
2009 - 2010
Higher School of Economics (University) - Journalist
Education
2004 - 2008
Various newspapers and magazines (including Novye Izvestia, Secret Firmu, etc.) - Journalist
Projects
July 31, 2015Read more...Digital multichannel project promoting Sportmaster fitness brands as well as Sportmaster stores as a place to buy superior fitness gear. Features: - videos (with product placement) on a YouTube "Workout" channel - posts in social media (brand and product related) - photo-contest (Instagram) ...July 2, 2015Read more...Digital multichannel project promoting the PRO category in Sportmaster. PRO category is: - an advanced sports gear for people who want more from their sport activities - superior sales assistants in stores, that do sports themselves - a chain of advanced maintenance shops for sports gear ...June 29, 2015Read more...Supervising digital PR promotion of the social project "Generation "Sportmaster". Goals: - introduce the project to a wide audience - develop a strong image of Sportmaster as a socially responsible company About "Generation "Sportmaster": - Sportmaster donates special equipment for athletic...Contact me
Copyright 2015