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Stern. SMM

April - August 2014

Launch of the official Stern brand pages in social media (VK and Facebook).

Goals of the project:

- add the value to Stern brand

- build a brand community

My responsibilities:
- project management 
- product management
supervising an agency executing the project
Results:
- more than 15 000 followers in three months (by the end of July)
- ER more than 22% both in VK and Facebook
- UER more than 7% both in VK and Facebook
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